To apply for the award, you must submit a business plan and a statement of purpose which explains how you will spend the award.

Upon submitting a business plan and statement of purpose (how you intend to spend the money), an external panel of judges will choose 5 applicants for the shortlist.

These 5 shortlisted applicants will be given the opportunity to pitch their idea to the panel. Presentations will be up to 20 minutes.

At both stages, the panel judges applications according to four criteria: the viability of the idea; growth potential; competence of the business owner; how actionable the plan is. Please note that the judges’ decision is final.